This afternoon, the coal industry is launching yet another public relations campaign — this one billing itself as “an alliance of people from all walks of life who have joined forces to educate the general public and lawmakers about the importance of coal and coal mining to our local and national economies.”The coal industry wants to evoke the faces of coal? Really? You mean like this?
This group is calling itself the Federation for American Coal, Energy and Security, which creates the nice abbreviation, FACES of Coal. The group is having a kick-off press event this afternoon at the offices of the Charleston Area Alliance, a regional chamber of commerce group.
That's cool. Game on.